Website strategy and SEO During The coronavirus pandemic

 

As the reality of the coronavirus epidemic comes into focus, business owners and professionals are realizing that they don’t just have to worry about themselves and their loved ones, but also their organizations. So, while consulting your web design team might not seem like a top priority right now, it’s something you should definitely consider.

 

In just a couple of short weeks, we’ve seen meetings and conferences disappear, cafés and theaters shutter, and individuals look for ways to minimize contact with crowds. All of this means business is going to change for the immediate future. And, it means your website is going to be an even more crucial piece in your sales and marketing puzzle.

UPGRADE YOUR WEBSITE’S E-COMMERCE CAPABILITIES

 

While grocery stores are being swamped, the common expectation is that people are going to do what they can to avoid shopping areas. So, if you have products to sell this is a good time to upgrade your online store. With better inventory, marketing, and pricing features you might be able to replace revenue lost from retail locations with improved e-commerce performance.

If you still do not have a website for your business you can make the best website through https://totalpro.in/

CREATE MORE ONLINE VIDEOS AND PRESENTATIONS

 

Millions of businesses that rely on personal demos, face-to-face presentations, and trade shows are being put in a tough spot by the sudden move away from travel and personal interactions. One way to overcome the issue is to upload more online videos and presentations to your website. If that’s not possible, you can at least invest a small amount in better communications and video conferencing tools.

 

USE EMAIL OR TEXT MESSAGES TO STAY IN TOUCH

This is the time when your customers, employees, and vendors need to hear from you more often. Use your email newsletter to inform them about any developments, policy changes, or shifts in the business. You can even let them know that you are working as normal. Either way, keep in touch so they can know what to expect from your company as the situation changes.

 

Keep updating your site with non-COVID-19 information

While COVID-19 is dominating the attention of the world right now, Google’s crawlers are going to continue crawling the web and updating their rankings. It may feel difficult to write content for your website right now, but it’s also an opportunity to better prepare your organization for when the worst of this is behind us. 

 

You’ve heard a lot of people tell you that SEO is important right now because internet use is the highest it’s ever been. The first part of that statement—that SEO is important—is true, but the reason why needs some more investigation.

 

The impact of COVID-19 on search traffic

You’ve heard a lot of people tell you that SEO is important right now because internet use is the highest it’s ever been. The first part of that statement—that SEO is important—is true, but the reason why needs some more investigation. Let me explain.

Yes, internet use has skyrocketed during this outbreak, but don’t forget that “internet use” does not refer exclusively to online search. In addition to search, it includes a wide array of activities such as electronic transfers, virtual meetings, gaming, movie streaming, mobile apps, social media, and more.

 

SEO is not just about traffic

The purpose of SEO is not simply to increase website traffic but to increase qualified traffic. This means that visitors who are finding their way to your website in the face of opposing trends are most likely very interested in what you have to offer. In this sense, SEO can help you identify highly qualified leads for your business, even if to nurture in the future.

 

 

Today because of COVID-19 every business is facing a huge down to maintain the stability of the profit and to survive is the most crucial thing. And to keep your business going by staying home is the point to focus on. With the help of a website, you can reach your audience easily and update them with new launches and connect with them. SEO is helpful to improve your rank on google you can use this time to strengthen your ranking on google. 

 

Totalpro IT Solution will help you to make your website and strengthen your website ranking through SEO

 

Here’s our answer:

A website has the flexibility to possess an important impact on your business, each positive and negative way on the standard of your web site. After all, “81% of Shoppers Conduct on-line analysis before shopping for.” without an internet site, it’d be tough for shoppers to think about you. Some positive impacts an internet site will wear some businesses are as follows:

• An internet site helps level the enjoying field against larger competitors
• It’s the flexibility to boosts your credibility and
• It creates additional visibility for your business is optimized for search

The wrong web site will kill your business!

These days, your web site is one of the primary things a person can go through while dealing with your business. They don’t ask about business cards or your physical address: they ask your web site address.

In short: if you’re web site isn’t set up for fulfillment or you’re not online, you’re not in business.

One mistake several business house owners create is thinking that any web site can do. After all, if you build it, they’ll come back. That approach is disastrous! Not having an internet site is healthier than having a bad one.

Why?

A great web site has the flexibility to possess an impact on your business; however, your target market and prospects read your business. First impressions count, and an excellent web site style impacts your business within the following ways:

• Establish creditability
• Build trust
• Engage guests
• Generate Leads
• Support your customers
• Close additional sales

A great web site will increase your business revenue and bottom line.

The key’s building a web site with a clearly thought out strategy on however you may utilize your website for lead generation and client acquisition.

Building an internet site with a transparent goal and strategy can assist you to extend leads and sales, ultimately serving you to grow your business. Even higher, your web site is visible 24/7, creating it a valuable selling plus.

Here are the top 5 reasons why you need to make a website:

Establish an Internet Presence

Establishing an internet presence provides a digital front for your business whether or not you have already got a physical location or a home-based business.

For businesses that have a physical location, an internet site helps you to enter into the internet market—something that helps you increase your revenue by increasing your reach.

If you’re a home-based business, then establishing an internet presence is crucial. It’s the simplest way to decriminalize your business whereas providing your target market with some reference.

Need additional convincing?

Internet sales account for a large portion of revenue for retailers like Neiman Marcus and Michael Kors with their physical locations that are dotted everywhere in the country. Smaller businesses will relish the same with an excellent web site.

A great web site solidifies your business, builds trust, and provides your prospects confidence to require the next step with you and create a purchase decision. With absence on the internet, your business merely misses out on a large chance.

Do you actually need to leave the door closed when a chance comes knocking?

Provide Information

If you sell a product or offer service wherever there are lots of commonly asked queries or demonstrations required, an internet site is an effective tool that delivers info on demand.

Using your web site as a tool is a good choice: it’ll serve your prospects and customers the data that they require instantaneously— and consume less time.

In some cases, simply having that info makes it straightforward to qualify serious prospects and produce them nearer to the sale.

Market Your Business Online

There is merely no alternative of selling as effective as an internet site once it involves mercantilism your business. An internet site puts you right in front of individuals who are checking out your services and at the right time—something that influences their behavior vastly.

A business person might virtually launch a business nowadays and begin obtaining new customers online tomorrow. Thousands do each week!

This is the sheer power of web selling. However, if you would like to exploit this development, you must have a website that is constructed with the proper strategy in place to require advantage of the myriad opportunities to you and your business.

If you do not spotlight online, you’re losing business, period.

Generate Leads

A website tremendous capability to assist you to generate leads for your business, whether you’re advertising online or offline.

By exploiting your web site with free giveaways and tempting offers, you’ll be able to increase your lead generation and build an opportunity list. what percentage of individuals can shop by interaction along with your ad? Most likely not as many as you dream of, however the keys in obtaining them into your selling funnel.

Your funnel works just by generating a lead first, then following up to shut the sale. Your web site is a good tool to assist you to accomplish this goal by putting much of this process—you will just about modify your entire selling. It’s not the only impact on efficiency but increases your productivity.

Generate Sales

Whether you have got a brick and mortar store or an internet business, whether you sell a product or a service, having an excellent web site is one of the most effective tools your business will have. With the capability to boost up your sales and bottom line, an excellent web site works for your business 24/7 whereas you sleep.

The time has finally come. You’ve poured your blood, sweat, and tears into your most recent content piece, and it’s ready to be packaged up and sent to the client to be pushed live. After a few final checks and only…

The time has finally come. You’ve poured your blood, sweat, and tears into your most recent content piece, and it’s ready to be packaged up and sent to the client to be pushed live. After a few final checks and only…